ART GUIDELINES.
We have an experienced, talented art department who will work with you every step of the way to get your design just right.
With our dye sublimation process we print CYMK which means you have an unlimited amount of colors. We don’t charge you by the color, however, we cannot use CYMK/RGB for color matching. In printing, colors can vary from printer to printer. Hot Shoppe utilizes the Pantone Matching System (PMS Colors). We can match colors of almost anything you can provide (Within 10% of its value) at no additional charge (pants, helmets, gloves, etc.).
We use the Pantone System to ensure color consistency because colors that appear on your computer monitor can differ from computer to computer.
To get the ball rolling, provide us with as much art direction as possible. We’ll accept anything from your rough idea sketched on a napkin to a digital format ready to print. We have templates for you available under each style.
The preferred file format is Vector files such as AI, CDR, EPS or PDF, however, these files are not always Vector. All Vector files containing text must have fonts outlined. We can use bitmaps, and rasterized images are acceptable such as JPG, PSD, PNG or TIFF. The required resolution is at least 150 ppi at scale. Files that would be considered unusable would be very low-resolution jpgs, website graphics, gifs, Word doc. and PPT.
Artwork is $75.00 per hour, most designs can be accomplished in one to three hours. Prepress is charged when we take your artwork and lay that artwork out for garment production. This charge is billed at $75.00 an hour.
When submitting files to Hot Shoppe, please sure and reference your job or team name in your subject line. We do have an extensive library of logos for industry and national companies.
By submitting or requesting third party logos or art, customers acknowledge that they have obtained express permission/ownership to use the logo/art on a printed garment.
Please note that as the manufacturer of your garments, we include our manufacturer’s mark on the outside of all custom apparel.